
A compassionate society
Creating a gut-brain food industry
Life is good, we are living longer and the supermarkets are full of healthy food.
Sounds great but is it true?
My daughter, when she was about seven taught me a valuable lesson. She said she believed in Father Christmas because if she stopped believing she may not get any presents.
But the other kids around her told her that Father Christmas was not real and it was mum and dad that bought the presents so she stopped believing.
But I realised that this applied to the bulk of the population. People tend to believe what is convenient to believe and what other people believe.
I am an innovator, my job is to identify problems and find solutions and there is a very real problem with our food.
We may be very proud of our technical achievements but the human body, the result of millions of years of evolution is incredibly sophisticated. It has formed a relationship with the microbes in our gut that digest our food.
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These microbes monitor the types and amount of food in our bodies and if they sense a deficiency they will send out a complex family of hormones to make us crave the foods we need. Every time we eat it learns about that food and that information is stored in our head-brain ready for use when needed.
If it senses that we have all the foods that we need it will send out other hormones to say stop eating.
This is truly a remarkable system.
But we need to feed, train and replenish our gut microbes – something we have done naturally by eating plants that have grown in soil full of living creatures with beneficial microbes living in their guts.
This has been happening for millions of years but then we changed our food system so we stopped feeding and nurturing our gut microbes. The result was that it no longer sent out those essential hormones so we overeat and get fat and sick.
This is the underlying cause of the modern epidemic of chronic diseases like obesity, diabetes, heart attacks and dementia.
This is well understood by scientists working for drug companies who have developed synthetic hormones to stop food cravings. They do work, at least for a period until our smart bodies learn about these hormones so they are no longer effective.
But my job as an innovator is to find an effective solution and that is what I have done by creating a system where people can breed the beneficial microbes that create the natural hormones, at home, even if they live in a flat with no garden.
But as is common, developing the technical solution is the easy bit of innovation, the difficult bit is getting people to adopt the solution and that is where the lessons from my seven year old daughter come in.
It is no good running some monster advertising campaign to try to convince everyone. For a start the bulk of the people don’t want to admit there is a problem and even if they do they don’t want to feel out of place with their daily contacts.
That does not work – it has to be taken in steps.
There are always a few people who are willing to admit there is a problem and be pioneers in adopting a new solution.
But here comes another problem. The epidemic of chronic diseases is a huge problem causing much misery to the sufferers and costs to the health system.
It is natural to think that such a difficult problem requires a highly sophisticated solution like synthetic hormones which is undoubtedly a sophisticated solution.
By contrast, the solution of people breeding beneficial microbes, that create hormones naturally, at home is just so simple and low cost.
It is unbelievable to most people that such a simple low-cost solution could possibly be effective – so they don’t believe it.
How do we solve that problem? Not by more and yet more scientific studies and reports, that do not convince people.
What will work is finding those entrepreneurial pioneers and supporting them to use the system for themselves. Even these pioneers may not be convinced by scientific arguments but if they try it for themselves and it works for them they will form the nucleus that leads to societal change. I have written many articles on creating paradigm shifts, the latest is Innovation is a Funny Business which you can sign up to read for free along with many other articles.
And if you see yourself as one of those pioneering spirits willing to change the society they live in for the better then email me here.
Warning
Bertha Benz ride through the German countryside may not have seemed particularly significant at the time – but look what happened.
A few pots breeding beneficial microbes may not seem particularly significant now but the global population needs a gut-brain food industry if we are to be healthy.
Failures in the development stage are part of life. When it comes to the early stage of adoption failures could kill any hopes of developing a viable industry.
Success is in the hands of a few visionary pioneers – we must get this right hence the need for an effective support structure.
Our gut-brain is highly sophisticated – evolved over millions of years to keep us alive and healthy for as long as possible.
All we have to do is to feed and train our gut-gut brain. It will then do its job with no further effort from us.
It monitors our bodies, sensing what sort of food we may need or whether we are full. It sends out a complex array of hormones so we want to eat the food we need or to stop eating.
The microbes start life in the soil, or more precisely in the gut of the creatures of the soil, enter the plants that we eat and then our gut.
These microbes have a very short life, living and dying in dynamic equilibrium. This means the plants must be eaten shortly after harvesting.
In our modern chemical industrial food system, there are few microbes in the soil and they will have all died by the time we eat the plants the microbes will have died.
This is the underlying reason for the modern epidemic of chronic diseases obesity, diabetes, heart attacks and dementia.
This is easily resolved, even if you live in an apartment by growing plants in a basket with special soil. It is effective and literally dirt cheap.
Our job is to show you how.
Breeding beneficial microbes in the soil is a natural process which which has been going on for millions of years. However breeding the microbes at home in organic waste depends on the flood and flush system so the soil breathes and the soil blood never becomes stagnant. This needs to be done correctly so we restrict access to members registered with a valid email address who will receive regular newsletters.
We offer technical support by email and video conference so you can do it right.
You can start by signing up for our weekly Newsletter and reading the many articles on our website. This is free – just register. Later you can upgrade to become a consumer, buying the boxes from our licensed grower, or if you feel you have the gardening skills and space a home grower or a licensed grower running a profitable community company benefiting your local community.
Start by registering here. You can cancel or upgrade at any time.
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